Twitter 101 for Your Business Brand

Why are you on Twitter?

Twitter is a great tool to build connections with like-minded and relevant people from all over the world who are share information on topics related to your business or interests. In order to get the most out of Twitter – consider doing the following …

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Attributes of Your Brand Defined

The distinctive qualities of a company, product or person are the attributes of a brand. These are the foundational fragments for positioning a brand and the groundwork for crafting messages that are specific to your target audience.

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Become an Expert at Something

Establishing yourself as an expert in your field will help you gain both recognition and respect. Luckily, that recognition and respect transfers directly to your business. If people trust that you truly know what you are talking about, they will feel good about investing in your product or service.

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Why Should I Hire You?


If a potential client were to ask, “why should I hire you?,” what would your answer be? Are you positioned to effectively communicate what makes you different from others in your industry? Why should the prospect become a client and work with you?

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Branding Your Business to Drive Sales

Importance of Business Branding

Branding your business is not just a one-time process. Rather, it is something you work on and build up over a period of time. After all, branding reflects your reputation as a business enterprise. Along with your efforts to create and manage your brand is the efforts of trying to build and protect your relationship with your client base.

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